1

Selection of an Effective Channel Control Mix

Year:
1978
Language:
english
File:
PDF, 1.16 MB
english, 1978
2

A descriptive model of the consumer co-production process

Year:
2008
Language:
english
File:
PDF, 228 KB
english, 2008
4

Power in Distributive Channels: A Reply

Year:
1978
Language:
english
File:
PDF, 171 KB
english, 1978
6

Effects of Administrative Control on Efficiency of Vertical Marketing Systems

Year:
1976
Language:
english
File:
PDF, 487 KB
english, 1976
8

Channel Domination and Countervailing Power in Distributive Channels

Year:
1976
Language:
english
File:
PDF, 584 KB
english, 1976
9

Channel Environment and Channel Leadership

Year:
1977
Language:
english
File:
PDF, 935 KB
english, 1977
12

Intrachannel Conflict and Use of Power

Year:
1978
Language:
english
File:
PDF, 325 KB
english, 1978
13

Planning for Comparative Advertising Requires Special Attention

Year:
1979
Language:
english
File:
PDF, 1.53 MB
english, 1979
14

Channel Environment and Channel Leadership

Year:
1977
Language:
english
File:
PDF, 630 KB
english, 1977
15

Planning for Comparative Advertising Requires Special Attention

Year:
1979
Language:
english
File:
PDF, 2.07 MB
english, 1979
16

The Marketing Channel As an Equilibrium Set of Contracts

Year:
1981
Language:
english
File:
PDF, 2.16 MB
english, 1981
18

The economic rationale for becoming a franchisee in a service industry

Year:
1976
Language:
english
File:
PDF, 1022 KB
english, 1976
19

Market and Product Diversification: The Evidence From Retailing

Year:
2010
Language:
english
File:
PDF, 125 KB
english, 2010
20

Why and how service quality perceptions impact consumer responses

Year:
2009
Language:
english
File:
PDF, 181 KB
english, 2009
21

Managing Channelsby C. Glen Walters

Year:
1977
Language:
english
File:
PDF, 264 KB
english, 1977
23

[Letter from Michael Etgar]

Year:
1977
Language:
english
File:
PDF, 750 KB
english, 1977
24

RETAILING STRATEGIES IN INFLATIONARY TIMES

Year:
1983
Language:
english
File:
PDF, 438 KB
english, 1983
26

Determinants of Price Dependency: Personal and Perceptual Factors

Year:
1981
Language:
english
File:
PDF, 344 KB
english, 1981
28

Intrachannel Conflict and Use of Power

Year:
1978
Language:
english
File:
PDF, 390 KB
english, 1978
29

Power in Distributive Channels: A Reply

Year:
1978
Language:
english
File:
PDF, 719 KB
english, 1978
30

Power in Distributive Channels: A Reply

Year:
1978
File:
PDF, 719 KB
1978
45

Cost Effectiveness in Insurance Distribution

Year:
1977
Language:
english
File:
PDF, 375 KB
english, 1977
46

Service Performance of Insurance Distributors

Year:
1976
Language:
english
File:
PDF, 1.55 MB
english, 1976
47

Unfair Price Discrimination in P-L Insurance and the Reliance on Loss Ratios

Year:
1975
Language:
english
File:
PDF, 421 KB
english, 1975
48

The Marketing Intermediary as an Information Seller: A New Approach

Year:
1982
Language:
english
File:
PDF, 1.26 MB
english, 1982
50

Does Ethnic/Cultural Dissimilarity Affect Perceptions of Service Quality?

Year:
2011
Language:
english
File:
PDF, 119 KB
english, 2011